We’re designing niche spaces to reach a select group of a few dozen or even a thousand superfans – people who want to interact with client offerings in novel ways.

That’s why it’s so much fun to share a bit of what we’re doing with a new medtech startup called Innerstill. Innerstill’s mission is to create and provide safe, medication-free electroceutical solutions  that help the body balance itself. Innerstill’s first product – mindvybe – is in the final stages of development.

Together with the Innerstill team, we began to think through effective ways of bringing together several audiences – including end users, team members, and coaches – in the safest, most collaborative way possible. Mindvybe users need an inviting, comfortable space where they can connect with like-minded people as part of a movement that will ultimately change many people’s lives for the better. Likewise, Innerstill’s team members and product designers need a place where they can receive feedback, learn about the needs and wants of their audience, and also connect and interact with other professionals who share a common goal.

When we came across Circle.so – a platform for creators to build private, cohesive communities – we felt like we had found the perfect platform. It’s a safe, flexible place where our users can form genuine bonds with other members – where people can establish a sense of belonging. Soon we’ll be on a bigger journey of scientific discovery with a thousand superfans – with the beautiful intention of heightening humanity.

These are the early days of mindvybe’s Circle community, and we’re excited to be in the most challenging moments of the building process. While we’ve been building community spaces for years now, we still feel like we’re just getting started.

If you’d like to learn more about Innerstill or mindvybe, please visit innerstillhealth.com or mindvybe.com. If you’re interested in joining our mindvybe community, please reach out to us at info@lollygig.com.